## What You'll Learn - Why most founders ask terrible interview questions (and get useless answers) - The 5 types of interview questions that reveal truth vs fluff - The AI prompt formula for generating interview questions - How to adapt questions for different customer segments (SaaS, marketplace, content) - A copy-paste question bank (20-30 questions by category) - Interview prep checklist (logistics, mindset, recording) --- ## Why This Matters (3 min read) **The Painful Reality:** You schedule 10 customer interviews. You're excited. You ask: "Would you use a product that does X?" Every single person says: "Yes! That sounds interesting!" You build the product. Launch day arrives. **Result:** Zero paying customers. **What happened?** People lied to you. Not maliciously—they just wanted to be nice. --- **The Bad Interview Example:** **Founder:** "I'm building a project management tool for creative agencies. Would you use something like that?" **Customer:** "Oh yeah, definitely! We always need better project tools." **Founder:** "Would you pay $50 per user per month?" **Customer:** "That sounds reasonable." **Founder:** (leaves interview feeling validated) **Reality:** This customer will NEVER buy your product. They gave you polite answers to hypothetical questions. They told you what you wanted to hear. --- **The...
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